Modern Imprint | Social Media Marketing

How to Stay Focused With Your Social Media Marketing

Your personal brand’s time is valuable online, and with so much information out there it is more important than ever to make the best use of it. With a strong and efficient social media plan your business can have an effective reach.

It is important to be actively involved in building relationships with your community. This opens the doors to connecting with other influencers in your industry, which can lead to more prospects.

The key to a streamlined marketing plan is to stay focused on the social networks that matter the most to your audience. This begins with clear goals and regular assessments on your metrics in order to continue to improve. 

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Modern Imprint | Repeal Section 230 Petition

Petition: Repeal Section 230 of the United States Communications Decency Act

"Cyberbullying is an infinite number of times worse than in-person bullying because hundreds of thousands, millions, or more peple get to read and see by video the ugly and hurtful things that are being said to you or about you - even if what is said is untrue. 

Many children are commiting suicide as a result of online posts and many adults are losing their jobs as a result of false information that is published online. It is time for Congress to address this issue in a separate bill and remove the immunity given to website owners/publishers who allow defamatory posts to appear online at their websites. 

Only website owners/publishers have control over what their websites show. With this law, they can (and often do) refuse to delete libelous content in forum posts, ListServ posts, or any other "interactive computer services" as described in the law."

CLICK HERE TO SIGN THE PETITION!

Modern Imprint | SEO | Marketing For Small Business

The SEO Advantages Enjoyed By Small Businesses

While larger corporations with bigger spending power might seem to dominate online searches, your small firm can still carve itself a niche

Let’s face it, if you run a small or family business, it’s not always easy to compete with the big boys. Large, nation-wide corporations and chain stores often have a huge advantage over mom and pop stores and small businesses that are operating in a local market. This is true in a number of different realms like purchasing power, customer loyalty, and cost structure.

But large corporations also have an advantage on the internet and generally outperform small businesses in search engine optimization. This is because they generally have more resources like bigger budgets and a larger staff than their smaller competitors. Similarly, big box stores and corporations often have years of experience, giving them notoriety in their industry.

Yet, as a small business, you shouldn’t be discouraged by your chances in the SEO world. The truth is that your business may have some inherent advantages over large corporations when it comes to being ranked on search engines. Let’s go over some of these advantages so you can learn how you may be able to gain the upper hand and outperform the big corporations in SEO.

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Modern Imprint | Mobile SEO | Mobile Marketing

3 Steps For Mobile SEO Success

Over the next twelve months, Google will be rolling out their mobile-first index, and eventually moving it to be their primary algorithm for search engine results. What does this mean? The short version is that if your brand isn’t presenting well on mobile devices, your SEO campaign is hobbled.

This development shouldn’t come as a surprise to anyone – after all, over 60% of search engine queries are submitted on mobile devices. That number is only growing as mobile devices, apps and friendly websites become more robust, useful and affordable. The effect of this is that brands must migrate to where their customers are. Just as you wouldn’t pick a brick-and-mortar location that wasn’t popular with your audience, if you ignore mobile marketing and advertising, your customers will pass you by in favor of more available and visible brands. This applies to every industry, from the more obvious e-commerce brands to lawyers and safety training companies.

If you’re worried about getting left behind, it’s okay! There’s still time, and the sooner you get your mobile presence in working order, the better. Here are three steps you can take to achieve mobile SEO success:

Click Here to Read More!

False Reviews | Business Competitors | Lanham Act

False Advertising under the Lanham Act 

When a competitor publishes a false review about your business online, or a fake review touting their own company, this violates the United States’ Lanham Act. The Lanham Act prohibits false advertising by competitors and provides that a business can recover significant damages, including treble (triple) damages, disgorgement of the competitors’ profits, costs of corrective advertising, and attorney’s fees if the publication of the false review is willful – which it overwhelmingly is. 15 U.S. Code § 1117(a).

Credit: LinkedIn.com

Business Competitors | False Reviews | Libel Lawsuits

Bogus Online Reviews: Competitor v. Competitor 

The First Amendment serves up a whole lot of freedom, so defamation cases aren’t the easiest to win. The exception? When plaintiffs can prove that their competitors are behind the disparaging reviews.

Online Trade Libel Lawsuits Over Internet Consumer Reviews Are On The Rise.

READ MORE: Click Here

Modern Imprint | Social Media Marketing

Social Media Management Services

GREATER BRAND VISIBILITY VIA SOCIAL MEDIA!

Having active social media accounts can increase brand visibility and generate customer growth. Regular updates to Facebook, Twitter, Instagram and Google Plus engages your business with customers in real time - the more active, the more visible your brand becomes.

Service Features:
• Optimize Social Media Pages: Build Facebook and Twitter Profiles
• Daily/Weekly Facebook Posts
• Daily Twitter Tweets
• Daily/Weekly Google Plus Posts
• Company (Brand) Monitoring - keep track of business reviews and mentions online
• Blogging - daily, weekly blog posts

We Highly Recommend For Best Results:
· Facebook Marketing/Engagement - Weekly Postings
· Twitter Marketing/Engagement - Daily Tweets
· Instagram Marketing/Engagement - Daily Postings

Get in Touch about our Social Media Management Services

Please visit our main website: www.modernimprint.com

Email: info@modernimprint.com

#SMM #SocialMediaMarketing