Why SEO is critical for your business in 2019
SEO, the acronym for search engine optimization, is one of the most commonly used terms when it comes to businesses and the steps of creating an online presence. By definition search engine optimization is described as the process of building up the number of guests to a single website, by ensuring that the site appears high on the list of results returned by a search engine such as Google, Yahoo, or Bing.
Therefore, SEO is critical for a company’s bottom line as you can not generate revenue if your website does not have visibility. In order to take your business to the next level, SEO is an essential step in online marketing. If you are a growing company, here are four reasons why SEO is critical for your business no matter the size.
Primary Source of Website Traffic
SEO is critical to driving potential customers to your website. SEO is comparable to how freestanding stores in a mall pay extra to lease stores in highly foot-trafficked areas. Search engine searches are a primary source of “foot traffic” for a website.